WPS Health Insurance

WPS Health Insurance Sponsors the 15th Annual Harley-Davidson "Thunder Run" Charity Ride to Cure Diabetes

Organizers expect this year's event to raise more than $100,000

MADISON, Wisconsin
July 1, 2012

WPS Health Insurance, Wisconsin's leading not-for-profit health insurer and provider of affordable group and individual health insurance, is proud to sponsor the 15th Annual Thunder Run Ride to Cure, a two-day fundraiser dedicated to the fight against diabetes. Hosted by 4 Lakes Capital City Harley Owners Group® (H.O.G.®), the event will take place Friday and Saturday, July 13 and 14, at Capital City Harley-Davidson in Madison. This year's goal is to raise $100,000, with all proceeds donated to Juvenile Diabetes Research Foundation and the American Diabetes Association. The Thunder Run has raised more than $1 million during the past 14 years.

Expected to draw hundreds of motorcycle enthusiasts from across the state, this year's Thunder Run will feature a round-trip ride on Saturday from the Capital City Harley-Davidson dealership to the event's host city of Columbus.

Friday's Thunder Run events include a 12-stop poker run through the scenic hills, valleys and curves of southern Wisconsin, followed by a bike raffle, Bikini & Bike Calendar Competition, door prizes, music, food, and refreshments. At noon on Saturday, the Thunder Run rumbles out of Capital City Harley-Davidson for a group ride to Columbus. At 4 p.m., events at the Capital City dealership resume with a bike show, tattoo contest, silent auction, and drawing for a 2012 Harley-Davidson Street Glide motorcycle, plus music, vendors, food, and refreshments.

On-site registration for the Thunder Run is $25 for both days ($10 for kids ages 16–18, $5 for ages 12–15, and children under 12 are admitted free). Fees include a Thunder Run T-shirt, a 2012 commemorative pin, participation in the ride, and access to all events. A single-day admission fee of $10 gains participants entry to Friday's events only (3 p.m. to close), or the after-ride festivities on Saturday (3 p.m. to close). Single-day admission does not include T-shirt, pin, or participation in the ride. Raffle tickets are $10 each and give participants a chance to win their choice of a 2012 Harley-Davidson Street Glide motorcycle valued at more than $21,000, or $10,000 cash. Only 5,000 tickets are available for purchase at Capital City Harley-Davidson or in Columbus at the Thunder Run.

Bikes of all makes and models are welcome, and participation in Friday and Saturday's on-site activities is open to everyone (no motorcycle required). Thunder Run participants urge the community to come out and wave them on to victory against diabetes, a disease that affects more than 25 million Americans.

WPS has sponsored the Thunder Run annually since 2003, providing financial support for the cause as well as employee volunteers to work the event. An active supporter of local community organizations, WPS has also teamed up with United Way, The Salvation Army, Komen Madison Race for the Cure, VSA of Wisconsin, and many others.

About WPS Health Insurance
Founded in 1946, WPS is Wisconsin's leading not-for-profit health insurer, offering affordable individual health insurance, family health insurance, high-deductible health plans, and short-term health insurance, as well as flexible and affordable group plans and cost-effective benefit plan administration for businesses. The WPS Medicare division administers Part A and B benefits for millions of seniors in multiple states, and the WPS TRICARE division serves millions more members of the U.S. military and their families. In 2012, the international Ethisphere® Institute named WPS one of the World's Most Ethical Companies for the third straight year. WPS is the only health insurance company to earn this distinction multiple times. For more information about WPS Health Insurance, visit www.wpsic.com.